Royal Exchange Theatre

Royal Exchange Theatre

We were approached by the Royal Exchange Theatre to create a campaign promoting the 2011 Bruntwood Prize for Playwriting, the largest national competition of its kind. We developed a visual language based on the strapline 'Show us the world inside your head', which was amplified across both print and online collateral. We were also tasked with creating a short animation displayed at the Royal Exchange Theatre foyer and online.

"Young have created a look and a feel for the Bruntwood Prize campaign that is clear, approachable and that reflects a powerfully contemporary view of new writing for theatre.The animation they have designed will become a critical part of the way we engage with writers." Sam Pritchard, Head of New Writing